Apart from Heather, my household are real devils when it comes to the humble mince pie. As soon as Christmas appears its silly little head then you can be sure our fasting is over and boxes of pies will soon appear then disappear. But which is best?
This idea comes from Adam since he wanted to know if it was worth paying the extra for the ‘special’ mince pies or were we just as happy with the cheapo ones. For the preceding few weeks I picked up a box (and hid it from our gluttons) from a variety of stores. It would have been nice to purchase some from a posh shop in London (namely Selfridges or Harrods) but unfortunately my work pattern didn’t quite allow for this indulgence.
Once our pies were heated enough, a team of experts (aka my wider family) were assembled to score both the pie's looks and then its taste. As in true scientific testing, Adam and I implemented a double-blind testing approach in order that we couldn’t bias the final result. The overall score was weighted in favour of the taste versus looks. We also allowed additional comments where the judge thought of something more constructive than ‘yuk’ or ‘yummy’.
The final scores were:
| Brand | Name | Cost | Looks | Taste | Total |
|---|---|---|---|---|---|
| Iceland | Luxury | £1.50 | 46 | 41 | 64 |
| Asda | Baker's Selection | £0.89 | 37 | 48 | 67 |
| Mr Kipling | Mice PIe | £1.50 | 34 | 40 | 57 |
| Morrison | Mince Pie | £1.00 | 44 | 29 | 51 |
| Asda | Extra Special | £1.50 | 34 | 46 | 63 |
| Aldi | Holly Lane | £0.89 | 43 | 43 | 65 |
This gives top place to Asda’s standard mince pie (89p for 6). This even beat their ‘special’ mince pie in both looks and taste (two people commented that the special one tasted bland even though it contained brandy).
Second place goes to another budget mince pie, Holly Lane (from Aldis; 89p for 6).
Bringing up the rear, we have Mr Kipling (which had lots of fruit but didn’t taste that nice) and Morrisons (fruitless and tasteless).
Seems we have a simple moral here: don't to buy on price but to give the cheap end of the market your focus.































